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The VIV Goods Slow Fashion

TheVIVgoods is the sustainable e-commerce fashion brand I founded and have run single handedly since 2019. As with any e-commerce business in a highly competitive market, digital marketing comprised 60% of my focus and time. It has been a high stakes experience in social media marketing, content creation, creative direction, e-mail marketing, web design and customer loyalty.

Below you’ll find a slice of the content I’ve created for Pinterest, Instagram, and email plus a snapshot of my stats. You’ll also get a peek at my Shopify design, stats and creative direction for product design, content and branding.

Pinterest

July 2024: 1.2K Followers, 138.7K monthly Views

Instagram

2K followers average 2-9% follower growth

Mailchimp

275 contacts, an average of 61% open rate and an 11% Click to Open Rate

Shopify

23% Returning customer rate

Content Production

Product Design

Branding

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Roots Studio

Freelance Design Work

Let's create something amazing together!